The objective of this practice project was to brand and market a new line of Tequila Seltzer and flex some illustration muscle.

I wanted the design for La Catrina’s Cantina to have a playful, colour-rich, and refreshing appearance. The design should pull you in and inspire you to take it home.

The assets include a logo, product design, packaging design and sell sheet. All illustrations were drawn in Procreate and vectorized in Adobe Illustrator.